by Nicola Tidbury | May 4, 2020 | Business, Eco-Friendly Promo Products, Employee Engagement, News, Online Company Stores, Proforma Si Blog, Promotional Products
Today, businesses have a responsibility to minimize their negative ecological impact and support sustainable business models. Amidst the increasing desire to uphold our stewardship of the planet, the promotional marketing industry has been critiqued as an upholder of...
by Glenda McCarthy-Gaspar, BASI | Feb 9, 2019 | Branded Products, Eco-Friendly Promo Products, Proforma Si Blog, Promotional Products
While the focus for many of today’s marketers is on digital channels, promotional marketing still has a huge influence on buying behaviour and customer/employee loyalty. Promotional marketing is seen as one of the most consistently successful and cost effective ways...
