WHAT IS THE STATE OF INBOUND MARKETING?
State of Inbound
Inbound strategies are not just for Marketing, but Sales and to a lesser extent Services too.
There are four Important take aways:
1. Buyers are more equipped than ever.
2. Only 7% of reps and executives are prioritizing “social selling”.
3. Data integrity and availability has become one of the biggest challenges facing Sales today.
4. CRM utility is low.
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